Concept, Design, Complete

Delivered:
Leaflets – 4 types using different portraits
Banners
Bus Advertising
Posters

Well, I have to admit, I was very fortunate with this project.

I was able to provide the concept, which came quickly.
Take the photography on site, obtaining about 20 portraits.
Then design it all together to match the concept.

The client wanted a design that was eye-catching, but straight-forward to help emphasise the “ordinary people” aspect. It was also important to keep the print production costs down, so the job was made two colour – cyan and black. Every little helps.